Kurt Geiger In US

Seated on the plush scarlet couch in the back of the new Bleecker Street store, which overlooks a quaint outdoor garden, chief executive officer Neil Clifford revealed that a bigger SoHo location will open this year, with doors in Las Vegas, Miami and Los Angeles to follow in 2014. A wholesale partnership with a leading retailer is also in the works for fall.

“We’re desperately looking for a location in SoHo. There are three or four spaces we’re looking at. We want to be in that square of Greene, Prince, Spring and Mercer [Streets],” Clifford said.

Upon entering the boutique in Manhattan’s West Village, a chandelier of shoes — a signature in Kurt Geiger stores — dressed with graphic black and white pumps and wedge sneakers highlights the current collection.

For spring, creative director Rebecca Farrar-Hockley said the tread sole is a key theme, from teetering wedges to metallic, flat gladiator sandals.

“Our job is to always push — and the stuff that we actually really push is advanced, and we know it’s early. That gladiator is already in our top-10 styles [sales-wise], and it’s snowing. This means our customer really responds to that design aesthetic,” Farrar-Hockley said.

The creative director oversees a team of 26 shoe and accessories designers, buyers and technicians that conceptualize and help bring the company’s three brands to market: Kurt Geiger London, which retails from $200 to $430; KG Kurt Geiger Shoes, which retails from $115 to $335 and Carvela, retailing from $75 to $290.

Farrar-Hockley also founded the brand’s “Everything But the Dress” campaign to coincide with the rollout of accessories like handbags, sunglasses, jewelry and tech-cessories.

The Kurt Geiger store on Bleecker Street in New York City:

The Kurt Geiger store on Bleecker Street in New York City.

The Kurt Geiger store on Bleecker Street in New York City.

 

PHOTOs BY JOHN AQUINO

Some shoes from the spring/summer collection :

kurt-geiger kurt-geiger / ella shoes kurt-geiger / ella shoes kurt-geiger kurt-geiger

source wwd.com

 

 

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