American hair care brand , Sexy Hair, choose Marilyn Monroe for its upcoming advertising campaign, called “Styles Change. Sexy is Forever.” And not only, as slogans in support of the campaign they used famous quotes of the iconic star. For example, one of them says: ‘In Hollywood a girl’s virtue is much less important than her hairdo,’
According to Karl Heinz Pitsch, president and ceo of Sexy Hair. “We couldn’t have asked for a better testimonial.”, the image of Monroe as her aphorisms, ideally suited for the advertising of the products, including n Big Sexy Hair Spray & Play, Style Sexy Hair Spray Clayy. “ By joining forces with Marilyn and using her image for our upcoming marketing campaign we hope to strengthen the sex appeal and allure of the Sexy Hair brand,” said Heinz Pitsch.
- Marilyn Monroe Photos (marilynmonroepress.com)