Rihanna is a trendsetter,helped by her stylists and PR team. Examples?the Grillz: a photo on Instagram, and so, the “false teeth bling bling” has become one of the objects most desired by celebrities and not only. Her image is loved and copied by celebrities,”wanna be” stars,fashion lovers,fans and the list can continue .No wonder then that the first make-up collection for MAC created by the singer has been a success. And since you do not change a winning team, that’s coming soon the new collection of RiRi ♥ MAC for fall 2013.
The fall 2013 collection will be available in the United States, both in store and online, from October 3 with a “preview” that will be completed in time for the Christmas holidays.
“When you think of makeup, the brand that pops into your mind — for something legit — is MAC,” Rihanna told Women’s Wear Daily of the collaboration. “Whatever color you want, it’s like ‘Let’s go to MAC.’ I’ve been using MAC on tour for such a long time it was a natural fit for me. I have always loved makeup, and I always said that if I do it, I want to do it with a credible brand.” She added that designing makeup was no different from making songs or designing clothing (as in her collaboration with River Island.) “Being creative is something that I love, so I can put that into different outlets,” Rihanna said. “Music happens to be the first thing that I gravitated to, and now music opens doors to just so many different opportunities, and they all tie in. My makeup looks, my fashion looks…they help me to express myself as an artist. I think it helps people to understand me or my mood, my story.”
“This is a true, organic collaboration based on mutual admiration and respect,” said John Demsey, group president of Estée Lauder Cos. Inc., MAC’s parent company. These four collections are like four tracks on a Rihanna compilation. Each one has its own vibe, look, special makeup packaging and flavor. This is really the convergence of pop culture, fast fashion, and iconic style and makeup.”
Like the first, the second collection reflects the character and attitude of Rihanna through the signature and a special pack. Gold (pink), of course.Prices for the line range from $16.50 to $44.00.
Here it is a little preview :
- Rihanna’s Costume Designer Adam Selman Debuts Sexy Solo Collection (fashionista.com)
- Grillz: why are Madonna, Rihanna and Miley Cyrus sinking their teeth into the bizarre mouth bling? (dailymail.co.uk)
- GRILLS GONE WILD! From Madonna to Miley Cyrus, more stars sport dental bling! (nydailynews.com)
- The Great Grill-Off: Beyonce Vs. Rihanna Vs. Miley (celebuzz.com)
- Surely once is enough? Madonna shows off her grillz AGAIN as she lands in New York (mirror.co.uk)