As Shiseido celebrated its 140th anniversary,last year, the company announced that the Academy Award-winning actress, Jennifer Connelly, who previously represented the company in Asia will be the namesake brand’s global spokesperson and face of its highly acclaimed premium skincare line Future Solution LX. Connelly’s first advertising campaign as global spokesperson will debut this fall. In October this year they will launch a new cream in the series : Future Solution Lx Total Protective Cream
So , Future Solution LX – a multifunctional day cream , created with special techniques, protects the skin from harmful environmental factors and effectively combats the signs of aging due to the patented component Skingenecell 1P. Launched in 2009, Shiseido Future Solution LX is a premium skincare line that was based on Shiseido’s award-winning scientific research. The line features Skingenecell 1P.Scientists brand took seven years to create the component Skingenecell 1P that blocks the production of the protein Serpin b3, supports and enhances the natural ability of cells to recover, penetrates into the deeper layers of the skin, promoting the formation of new, healthy cells , and restores optimum moisture levels .
With regular use of the product representatives of Shiseido promise significant reduction in visibility of such age-related changes such as loss of elasticity , enlarged pores and dull complexion .
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