Neiman Marcus, 1952

The famous retailer Neiman Marcus has new owners.The company is now owned by Ares Management LLC and the Canada Pension Plan Investment Board. Buying cost, $ 6 billion

The new owners plan to pay more attention to the expansion of the network, both offline and online.

Remember that Neiman Marcus has long been famous for amazingly high standards of service.

It was they who in 1984 introduced the industry’s first loyalty program , and in 2000 the first of the luxury department stores to have started selling online .Such attention to the needs of the buyers did not remain unnoticed . Now InCircle loyalty program enjoys more than 144 thousand people who bring 40 % of annual income . Another 20% are online sale.

Stanley Marcus presenting Yves Saint Laurent with the Neiman Marcus Fashion Award in 1958.

Mademoiselle Gabrielle “Coco” Chanel attends a Western party at Mr. Stanley Marcus’ brother Eddie’s Blackmark Farm in Dallas. Chanel came to Dallas to receive the Neiman Marcus Award for Distinguished Service in the Field of Fashion in 1957 (she was the sole recipient).
In the photo (left to right) Mrs. Stanley “Billie” Marcus, Mademoiselle Gabrielle “Coco” Chanel and Mr. Stanley Marcus.

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• Ares, CPPIB injecting just 25% equity for their $6.4 bln buy of Neiman Marcus (pehub.com)
• Ares Management and CPPIB close buy of Neiman Marcus for $6 bln (pehub.com)
• Let’s Make a Deal for a Neiman Marcus Mystery Box (businessweek.com)
• Retail Therapy: Neiman Marcus Offers a Night at the Glass House for $30K (curbed.com)
• Brand loyalty programs: Are they effective ? (newmediaandmarketing.com)
• Retailers Are Spending Big Bucks to Bring You In-Store Pickup (fashionista.com)