Official representatives of the brand Jean Patou confirmed that very soon (next september 2014 ) the brand , which for more than a quarter century has been presented only in the perfume sector , will again show a prêt-à-porter collection . Even those who do not consider themselves connoisseurs of fashion history , it is clear, we are talking about a loud return, comparable in magnitude such as the revival of Schiaparelli. Hopefully , in the case of Jean Patou difficulties will be less.
“We already have plans, we have ideas and know what sort of fashion we would like to do — and even consulted designers, who are all excited because no matter what school they’ve done, for them Patou is an enormous reference,” the label’s vice president, Bruno Cottard,said during an interview with WWD.
Who will be the creative director of the revived house is not clear yet. Jean Paul Gaultier, Christian Lacroix and Karl Lagerfeld who have designed for the house before it stopped producing couture in 1987, always spoke warmly about those times. However, the fashion house has a great creative history.
- The Past Is Back (style.com)