There are three key ingredients to the formula: purple saxifrage, soldanella alpina and Swiss snow algae. Each of them thrives and survives at the highest altitudes of the Swiss Alps, and they keep growing even through the snow and ice.
This inspired La Prairie’s research and development team to create the patent-pending Swiss Ice Crystal Complex, which transfers the survival skills of the plants into the skin, by making the skin cells more resilient, and more resistant to external and internal stressors: climate extremes, pollution, constant travel, lack of sleep, anxiety.
“When it comes to the development of new products for La Prairie, no cost is spared, no research left undone, no frontier is left unexplored in our quest for agelessness. Our clients pay a premium for the best in their skincare, and they expect the highest level of performance. We aim to exceed their expectations, and I am confident we have done so with the Cellular Swiss Ice Crystal duo.” – La Prairie Global Brand President Lynne Florio.
The La Prairie Cellular Swiss Ice Crystal Cream, 50ml and La Prairie Cellular Swiss Ice Dry Oil,30ml will be available from february 2014 in selected stores for €260 .