Lupita Nyong’o new Lancôme ambassador

http://www.thecitizensoffashion.com/

Lupita Nyong’o
Photo by Philippe Salomon for Essence magazine March 2014

Academy Award winner  Lupita Nyong’o joined  Lancôme’s family. Among his famous ambassadors like Julia Roberts, Penélope Cruz, Kate Winslet and Lily Collins the beauty brand added Lupita to its stellar family.

It took only a few months to become not only a style icon , but also an icon of beauty with the French beauty brand Lancôme offering to Oscar-winning Lupita Nyong’o the role of their beauty messenger. They did not disclosed which products the actress will represent, but it’s already know that the first campaign with her participation will be released in September 2014 .

“What appealed to me about Lancôme is that they’re not dictating what beauty is,” she said. “What they do supports something that already is — and that was appealing to me, too. It’s what drew me to them. Hopefully it’s a symbiotic relationship — that I benefit from being associated with them, and they benefit from being associated with me, as well. And for the consumer at large, I think Lancôme has a range of products for every woman, and I think having me will expand people’s understanding of, hopefully, what Lancôme stands for, who Lancôme is for.

“I had to give a speech about beauty right before the Oscars,” she continued, “and for me, beauty is a compassion for yourself and those around you. And I think that in focusing on that, the light inside illuminates the beauty outside. The idea that Lancôme now has a few actor ambassadors is significant because actors are not just faces, they are spirits that people enjoy and relate to more than in an aesthetic way. We have the privilege of standing for something other than just looks.”

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2 comments

  1. Pingback: Lupita Nyong'o Is The FIRST Black Ambassador for What Brand? - TheLatestReports

  2. Pingback: Lupita Nyong'o Becomes Lancome Ambassador : 4UMF

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