Balenciaga released its Fall/Winter 2014-2015 ad campaign starring Gisele Bundchen.
Gisele Bundchen rarely makes an appearance on the catwalk these days, so her presence in the show of Balenciaga back in February became a reason to think. Because when she does appear in a fashion show it is because she’s the image of that brand. And now we have the confirmation that was the same case for Balenciaga. And the Brazilian supermodel collects another ad campaign this season.
Gisele became the face of the Fall 2014 collection, starring in its advertising campaign shot by Steven Klein .
A glossy dark image where the model has her lush hair, an integral part of her image, transformed into a very short haircut. A patent leather boots in a narrow foot,an anxious frowning face reflected in cracked mirrors.
“This is how I see Gisele for Balenciaga; strong, powerful, mysterious and uncompromising,” Balenciaga artistic director Alexander Wang said of the campaign.“This season we worked with this idea of vanity, staged in a room filled with mirrors. But the cracked mirror is a continuing thread from the marble veins and creeping ivy leaves from seasons past.”