
The New Face Of Torrid
by The CoF
Torrid, a retailer of on-trend fashion apparel, lingerie and accessories for young, voluptuous women who wear size 12 and up, is set to ignite the women’s specialty retail industry. The brand unveiled a comprehensive rebrand that reflects its sexy, fashion-forward point of view and includes new apparel collections, branding elements and marketing campaigns. “Over the last year we have developed a compelling and well-differentiated position for the Torrid brand, in a niche market that’s underserved by the women’s fashion retail […]
Categories: Fashion, The CoF AGAINST PRO-ANOREXIA • Tags: Chief executive officer, Cosmopolitan, Fashion, Hot Topic, Marketing, Niche market, Retail, Torrid