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The New Face Of Torrid

January 19, 2013 by The CoF

Torrid, a retailer of on-trend fashion apparel, lingerie and accessories for young, voluptuous women who wear size 12 and up, is set to ignite the women’s specialty retail industry. The brand unveiled a comprehensive rebrand that reflects its sexy, fashion-forward point of view and includes new apparel collections, branding elements and marketing campaigns. “Over the last year we have developed a compelling and well-differentiated position for the Torrid brand, in a niche market that’s underserved by the women’s fashion retail […]

Categories: Fashion, The CoF AGAINST PRO-ANOREXIA • Tags: Chief executive officer, Cosmopolitan, Fashion, Hot Topic, Marketing, Niche market, Retail, Torrid

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