Dolce & Gabbana & Magnum Pistachio White ice cream a recipe inspired by Sicily with a touch of glamour to celebrate the 25th anniversary of Magnum.
Magnum and Dolce & Gabbana have decided to present the legendary ice cream in a totally new and with a super glamorous touch .The iconic ice cream is colored in fashion and fantasy.
Pleasure, sensuality and Italian style are the hallmarks of this collaboration that comes from deep sharing of same values and philosophy that led to the birth of a new experience of the Italian taste.
Soft vanilla ice cream covered by a layer of white chocolate. One bite, and while the shell is broken with a crispy taste, the palate is surprised by nuggets of dark chocolate and chopped pistachios.How delicious this sounds?!
Pure pleasure for the senses the new limited edition Magnum, who turns out to be much more than an ice cream. It has the colors and taste of Sicily and the unique style of the two masters of fashion design: Domenico Dolce and Stefano Gabbana, and will be available from this month of June.
But even the packaging is no exception: a box on which the intense white of the orange blossoms, the emerald green of prickly pears and the coral of their ripe and juicy fruits, form the backgroud for a typical Sicilian cart and its gaudy decorations.
The Magnum Dolce & Gabbana is a journey into pleasure and traditions of this unique land that has always been a source of inspiration for the two designers.
“With this unique initiative, Stefano and Domenico offer us a sweet escape from everyday life through which allow us moments of pure taste and immerse us in a real kingdom of pleasure,” said George Nicolai, director of marketing Algid Unilever during the presentation in Milan of the designers.
This is not the first time Magnum uses a fashion brand to help launch a product. When the brand launched its Magnum Gold ice cream last year, they had invited Zac Posen to create a dress of 24K gold worth $ 1.5 million to promote the new flavour: vanilla with a salted caramel swirl and golden chocolate coating. Among other collaborations of the brand are Karl Lagerfeld, Rachel Bilson and most recently, Kylie Minogue.