Karlie Kloss for the first time in an ad campaign for the iconic French brand, Chanel

Karlie Kloss the new face of Chanel Coco Noir

Representing the dark fragrance Chanel Coco Noir it is one of the most quoted model of the moment in the fashion world : Karlie Kloss,American model that already participated in many advertising campaigns of various prestigious brands.

Today after having walked the Chanel’s catwalk she was chosen to represent the fragrance Coco Noir. After Keira Knigthley, Catherine Deneuve or Nicole Kidman who have lent their faces for different scents of the French brand, it is the turn of the young American model to make her entry on the list of stars … Karlie is perfectly suited for the new advertising designed and built in a dark atmosphere, a context of mystery and sensuality.

The images, signed by photographer Solve Sundsbo, highlight the fragrance bottle while out of the darkness emerges the profile of the model. The spot plays in its simplicity the fundamental characteristics of the fragrance: intense, strong but also romantic, light and dark intrigues giving the fragrance an elegance and exclusive charm that only Chanel manages to achieve with its creations.