The revolutionary Dior Vernis Couture Effet Gel

Dior Vernis Couture Effet Gel is the first from the luxury nail polishes range that introduce the gel effect.

Dior Vernis Couture Effet Gel

It was April 1962 when an illustrated advertisement by René Gruau announces the first Dior nail polish , the first ever launched by a fashion house . Today , 2014 Dior is revolutionizing again the luxury varnishes with a new gel formula effect. The new Dior Vernis offers a long-lasting professional results .

Under the influence of Mr. Dior, fashion designer and colourist inspired genius , Dior has definitely the art of color as part of its DNA. A timeless color heritage reinterpreted today in a futuristic nail polish collection. The new nail polish offers extreme shine thanks to thanks to the intense purity of resins associate with a Techno -Polymer Technology from the laminated glass that creates smoothness and shine.

Thanks to an enriched organic silicon formula that strengthens the surface of the nail for an optimized grip , while the adhesion properties of the high-tech polymer create an invisible fusion between the nail and the nail polish creating a long-lasting effect .

Another plus of this new formula is the 80% natural origin of the ingredients and contains no phthalates, toluene, formaldehyde and synthetic camphor.

With a varnish worthy of a professional result it deserves a new applicator. Dior reinvented its brush varnish for a maximized gel effect. More flexible , substantially longer , rounded and flat cutting : the new brush picks up the perfect amount of polish for a perfect and uniform application … without fail, even for novices.

Because there is a shade for every outfit, every desire and every moment, Dior presents its first dressing for the nails. 21 shades that blend into a colorama of emblematic colors,  icons of the Maison Dior, shades “Statements”, Favorites and bias mode, with “essential”, basic blameless and ‘it-shades’, saturated mode pulsations. Journey to the heart of the small stories of color that have made the history of the Maison Dior…

Because there is a shade for every outfit, every desire and every moment, Dior presents its first dressing nails. 21 shades that blend into a colorama of emblematic colors icons of Maison Dior. A  journey through the stories of color who have made the great history of Dior …

The Dior Vernis Couture Effet Gel collection will be launched in April 2014.

 

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